Stockfish and cod, recognised as healthy, tasty and sustainable, are always present on Italian tables. In the ‘Away from home’ segment they represent 7% of the total fish served in 2023
At the annual seminar on Norwegian stockfish and cod organised by the Norwegian Seafood Council - held on 22 May at the Eurostars Hotel Excelsior in Naples - with an opening address by the Ambassador of the Royal Embassy of Norway, Johan Vibe, and in the presence of representatives from the industry, retail and HoReCa sectors of the fish market, the market trends for stockfish and cod in Italy, the future prospects of the sector and the new habits of Italian consumers were illustrated.
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From traditional advertising to digital tools such as Newsletter and Direct Email Marketing. Let's build together the most effective communication strategy for your growth.
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