it en

CUBUS 2023, the Italian food chain in Parma

Four new areas for the Made in Italy Food & Beverage Show, with space for Horeca and sustainability - Hundreds of innovation products presented at the fair

16, Feb 2023

Cibus is back on 29 and 30 March 2023 at the Fiere di Parma. The Authentic Italian International Food&Beverage Exhibition presents itself in its typical odd-numbered years guise, "Cibus Connecting Italy", a compact trade fair format, which in two days develops a targeted program of events, panels, demonstration activities and cooking shows. Over 1,000 brands on display, all champions of Made in Italy food & beverage, and about five hundred new products ready to be launched. 20,000 professionals are expected, including operators of Modern Distribution, Ho.Re.Ca. and restaurant chains; a quarter of them are foreign buyers from 90 countries, including the top buyers selected for incoming in collaboration with the ICE agency. Four new thematic areas that Cibus inaugurates this year, two traditionally linked to made in Italy excellence (fresh fruit and vegetables and artisanal production of ice cream and pastry), two with highly innovative content (plant-based components and food integration).

Details and the complete program will be presented during a press conference scheduled in Rome on March 2 (also broadcast in streaming).

At "Cibus Connecting Italy" the Italian food sector takes stock of the prospects of the sector which confirms itself as strong and competitive. In fact, despite the crisis, the domestic market held up, while exports once again set a new record, as demonstrated by the latest available estimates for the year that has just ended: 176 billion in turnover from the food industry alone, with a +13% 2021, against a growth in volume of 1% and foreign trade which, again according to estimates, would register a +19% on 2021 reaching 49.2 billion euros, against a growth in volume of 5 %.

“Cibus 2023 demonstrates an increasingly organic vision of Made in Italy Food - commented Antonio Cellie, CEO of Fiere di Parma - ranging across sectors with a high rate of commercial and production integration. An operator visiting Cibus 2023 can understand the roots of our know-how, ranging from raw materials to processed products passing through semi-finished products. A truly immersive experience also thanks to our numerous "Factory & District Tours" dedicated to hundreds of foreign buyers in the various territories".

"The 2022 results are further confirmation that the food industry contributes significantly to the country's economic growth, of which it represents a fundamental asset - observed the new president of Federal Alimentare, Paolo Mascarino - The success of Made in Italy food exports Italy also testifies that the originality, quality and safety of our products remain a solid guarantee of competitiveness in all the main international markets”.

News correlate