Specific protection for meat-related names, which will be reserved exclusively for products containing meat, putting a stop to the phenomenon of meat sounding.
Assocarni welcomes the provisional agreement reached on 5 March 2026 between the Council of the European Union and the European Parliament on certain amendments to European agricultural legislation. The agreement introduces specific protection for meat-related designations, which will be reserved exclusively for products containing meat, putting a stop to the phenomenon of “meat sounding”, i.e. the use of terms typically associated with meat for products of different origins.
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